What is a retractable banner? Well, if you've been to a trade show this season chances are you've seen a retractable banner before. Retractable banners are so popular because they are portable, light weight, freestanding and very easy to setup. When on display, the banners give you a fair amount of surface area to display your message and show off your brand. These banners come in different sizes and you can choose between a variety of different base styles—some with adjustable foot pegs (the Raging Baker banner shown here is the premium base style). If after a while you want to change out your banner insert, you can keep your existing hardware and order a new insert. This is a cost effective way to change things up if you need to. Retractable banners are great for farmers' markets, trade shows and conferences. If you are ever looking for a simple, stylish solution to promote your brand/organization retractable banners might be the way to go.